by Stefani Quam | Jan 30, 2025
Portfolio Management: Resource & Prioritization Methodology From 2022-2024 I was the Director of Integrated Marketing Solutions for Corporate Initiatives for Gartner. This operational leadership role supported lines of business that included Legal, Compliance,...
by stefaniquam | Apr 21, 2021
Designing and Implementing an End-to-End Marketing Operations Process In 2019, I worked with a regional-sized retailer as they were going through an organizational transformation initiative to scale their operational capabilities. Prior to my arrival, the company had...
by stefaniquam | Apr 21, 2021
Piloting an End-to-End Marketing Operations Channel Spend Optimization Process In 2016, I led a cross-departmental initiative to become a more data-driven organization by reallocating Marketing budgets across channels to optimize MROI. My role represented the...
by stefaniquam | Apr 14, 2021
Leading Through Change: Designing Standard Data Operations In 2019, I was contracted with a for-profit subsidiary to a national non-profit to scale their Marketing Data Operational capacity. As a small but mighty team, the majority of team resources were being spent...
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